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01903 203484

Chamber Works! Advertising and Promotion

  • 22 July 2010
  • 4:00 PM - 6:59 PM
  • Shoreham Airport
  • 10

Registration

  • Chamber members
  • non members and guests

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Chamber Works!

Subject:
Advertising and Promotion

Venue: Shoreham Airport (on-site parking available)

Our next Chamber Works! course is being run by Tony Candler of Anthony Candler & Associates and is entitled "Advertising and Promotion".

Many people managing a business regard “advertising” and “marketing” as synonymous. At the same time, many are unsure that media advertising is cost effective – some actually know it isn’t, but continue to spend money on it.

When advertising doesn’t work - why? Maybe the advert is unattractive; the message is wrong or unclear; maybe the medium is wrong. On the other hand - maybe media advertising isn’t the right route anyway?

Even if you don’t design your ads yourself, it’s a good thing to know what to expect. Whether or not you use ads, or leaflets, flyers etc. – the same principles apply.
In this workshop we’ll be looking at:

  • Determining your ‘target audience’
  • Projecting the right ‘image’
  • Tips on basic layout and design
  • Writing effective headlines
  • Aspects of PR
  • Examples of sales promotion


The session will be interactive, and you’ll go away with a better understanding of how to improve, and get more value from, these parts of your marketing.   

Members: £40.00
Non Members: £65.00

Note that numbers will be strictly limited to ensure you get the most from the session so book early!

Get in touch

Tel: 01903 203484   

Email:
info@worthingandadurchamber.co.uk

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